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India’s Paid Music Subscribers Could Hit 30 Million by 2028, EY-IMI Report Finds

Published on: Friday 24 July 2026

India’s Paid Music Subscribers Could Hit 30 Million by 2028, EY-IMI Report Finds EY-IMI report finds 96% of Indian smartphone users listen to music, but only 38% have ever paid for a streaming subscription.


News source: https://variety.com/2026/music/asia/india-paid-music-subscribers-30-million-2028-1236820218/

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